ULTA
ChallengerUlta Beauty
$526.76
+1.21%
as of 13 Apr
Power Core
Ulta's moat is the only scaled retail format in the United States that profitably aggregates mass, masstige, and prestige beauty with salon services under one roof, bonded by a loyalty program that captures over 95% of transactions.
Direction of Movement
Stable but Downshifted from Peak Growth Trajectory
ROC 200
+13.9%
ULTA
Ulta Beauty
$526.76
+1.21%
as of 13 Apr
DCF Fair Value: $533.44
Market data unavailable
Company Profile
Ulta Beauty Inc. is a leading specialty beauty retailer offering a comprehensive assortment of beauty and cosmetic products across makeup, skincare, haircare, tools and brushes, fragrance, bath and body, and salon services. The company operates through a network of retail stores, e-commerce platforms including Ulta.com and the Ulta Beauty App, and provides professional salon services. Ulta Beauty Inc. features the Ulta Beauty Rewards loyalty program, delivering personalized experiences and benefits to customers. It caters to diverse consumers seeking prestige, mass, and salon beauty brands in a seamless omnichannel environment. The company enhances its portfolio with Space NK, a luxury beauty retailer operating in the U.K. and Ireland, and expands internationally through a joint venture in Mexico and a franchise in the Middle East. Founded in 1990 and headquartered in Bolingbrook, Illinois, Ulta Beauty Inc. plays a significant role in the competitive beauty retail market by combining expansive product offerings with experiential services.