KHC
ChallengerKraft Heinz
$22.42
-2.86%
as of 13 Apr
Power Core
Moat in one sentence: Kraft Heinz's moat is the residual consumer trust and retail shelf space embedded in a portfolio of legacy brands, concentrated most powerfully in condiments and cream cheese, but thinning meaningfully across the rest of the portfolio.
Direction of Movement
Lateral Trajectory With Persistent Structural Headwinds
ROC 200
-11.6%
KHC
Kraft Heinz
$22.42
-2.86%
as of 13 Apr
DCF Fair Value: $30.76
mOS zones are proprietary L17X overlays and do not constitute trading signals or investment advice.
Company Profile
The Kraft Heinz Company is a leading multinational food and beverage manufacturer formed by the 2015 merger of Kraft Foods and H.J. Heinz. It produces a diverse portfolio of iconic brands including Heinz ketchup and sauces, Kraft cheeses and dressings, Oscar Mayer meats, Philadelphia cream cheese, Velveeta, Lunchables, Ore-Ida frozen potatoes, Maxwell House coffee, Kool-Aid, and Jell-O, alongside international labels like ABC, Master, Quero, Golden Circle, Wattie’s, Pudliszki, and Plasmon. Operating in the packaged foods and meats industry within the food, beverage, and tobacco sector, the company manufactures condiments, sauces, dairy products, meals, meats, refreshment beverages, coffee, and grocery items sold through retail channels (about 85% of sales) and foodservice, reaching consumers in over 190 countries. Headquartered at One PPG Place in Pittsburgh, Pennsylvania, with approximately 36,000 employees, The Kraft Heinz Company maintains a significant global presence, particularly in North America, Europe, and emerging markets, which contribute nearly 25% of its consolidated sales. As one of North America's largest players, it plans to split its global sauces arm from its North American grocery segment in the second half of 2026, underscoring its adaptive strategy in the competitive consumer defensive market.
Sector
Consumer Defensive
Industry
Packaged Foods
Employees
35,000